As a leader, I combine 15+ years of experience in the open-source free software community with the desire to cultivate a culture of quality and innovation. A culture of purpose for people around the world to do their best work together.
As head of product and technology for Tumblr at Automattic, I lead both strategy and execution across 150+ people working in product management, engineering, data science, software testing, and internationalization. Before Tumblr, I held a similar role for WordPress.com and Jetpack, contributing to both user and revenue growth for the flagship app used daily by millions of bloggers and site owners. As an early employee at Automattic, I’ve lead teams at each stage of the company’s strong growth, from launching 300+ WordPress themes and a theme marketplace to redefining the new user experience on our flagship web application. I’ve scaled product and engineering teams from 50 people to over 1,500 across ten years.
Born and raised in Mexico, I earned my BA in French & Spanish from the University of Arizona.
At a Glance
|Speaking||ProductCon September 2021, featured speaker. Topic: Your First 90 Days: Listen, Learn and Act.|
|Press||Tumblr Introduces Paid Subscription Tool to Woo Younger Bloggers, Wall Street Journal, July 2021.|
|Board / Advisor||Tribe Labs, Inc. Advisor to CEO on technical, product, business, and team/organizational design. July 2021—present.|
|Board / Mentor||Various startups. Contact me for details on how I can help you scale effectively.|
|Podcast / Interview||To come… July–September 2021.|