Home is Where the Work Is

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In Home is where the work is my colleague Cate talks about remote working, tools for communicating in distributed teams, and fascinating bits of detail about her daily routine and habits for getting work done. (Via “Increment” Magazine).

See also: Where is Automattic? Our HQ is right near you.

Understand By Doing

This wonderful exposé in Kinfolk on fashion designers and artists Isabel & Reuben Toledo struck me in both its beauty, and a clear description for understanding a business or a craft. Do it yourself.

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The only way to truly understand how every piece of [a] business can be assembled…is to do it all yourself. — Isabel Toledo

I’m reminded of the actor-director duality of tech and design leadership. To provide deep and meaningful guidance I need to be not only aligned with organization and customer needs — but also knowledgeable of the daily practice, the details of the work.

How Canaries Help Us Merge Good Pull Requests

Technical update from my colleague Alister for how WordPress.com uses automated tests for build confidence, now running for on GitHub pull requests instead of after deployment to production. The tests and webhook “bridge” infrastructure are open source just like the Calypso source code itself.

Developer Resources

At WordPress.com we strive to provide a consistent and reliable user experience as we merge and release hundreds of code changes each week.

We run automated unit and component tests for our Calypso user interface on every commit against every pull request (PR).

We also have 32 automated end-to-end (e2e) test scenarios that, until recently, we would only automatically run across our platform after merging and deploying to production. While these e2e scenarios have found regressions fairly quickly after deploying (the 32 scenarios execute in parallel in just 10 minutes), they don’t prevent us from merging and releasing regressions to our customer experience.

Introducing our Canaries

Earlier this year we decided to identify three of our 32 automated end-to-end test scenarios that would act as our “canaries”: a minimal subset of automated tests to quickly tell us if our most important flows are broken. These tests execute after a pull…

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Happy Second Birthday AMP

Great to see this report via WordPress.com VIP of the huge improvements driven by AMP on conversions, traffic, and time spent on page. Drives home the fact that mobile is everything, even in the WordPress world.

WordPress.com VIP: Enterprise content management platform

Today the AMP (Accelerated Mobile Pages) project turns two. As part of a look back and ahead, the AMP team at Google has shared impressive data today that quantifies its positive impacts on time spent on page (2X), traffic (10% increase), and sales conversions (20% increase compared to non-AMP.) We’re proud to be a part of AMP’s unfolding story, and to continue to make it easy for WordPress users, from the individual author to the largest global media and marketing organizations, to take advantage of these powerful open source tools.

Photo by Mo Jangda

From early on we saw AMP as an important project to support because of its core focus on improving the mobile web experience for both publishers and readers, and for its commitment to the open web. We were proud to be the first platform to integrate with AMP, and continue to iterate on the plugin to…

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(Listen) Microsoft CEO Satya Nadella hits refresh

I highly enjoyed Kai Ryssdal’s conversation with Microsoft CEO Satya Nadella on NPR’s “Corner Office from Marketplace” podcast.

https://www.marketplace.org/2017/09/27/world/microsoft-ceo-satya-nadella-hits-refresh/popout

On Microsoft’s mission in the world (hint: it’s not “a computer in every home and on every desk,” which is a goal, not a purpose) [22:33]:

We want to democratize the use of technology to create more technology.

[Interviewer, Kai Ryssdal: Tech right now is cool, you guys, you’re not necessarily the “coolest kids on the tech block.” Do you have to be cool to do what is you want to do at this company?]

Our mission is to make others cool. All we want to be is the tech they use.

The wide-ranging interview jumps between many topics from the purpose of technology, his wife and family, to attracting women to tech jobs by promoting diversity and being an inclusive company, to the immediate feedback he gets from employees via Skype emoji reactions during Town Halls.

The main point, hitting refresh — also the name of his new book (Goodreads) — highlights Microsoft’s shifting branding perception. A reframing away from “big, bad company” and how they’ll know if they get that right.

Ultimately there is no escaping the one true measure of what any company does: what do people who deal with us think? …The multiple constituencies, and what they think about Microsoft and our progress and innovation, is the only score that matters.

A highlight for me in the interview is how to recognize mistakes we make in order to push, think, and change. An example given for a recent Nadella mistake [25:55]:

In many cases customers have already chosen to work with you, and yet you, consciously or unconsciously, abandon them to go work off a new and shiny object… It’s tempting in tech to sometimes move on to the next thing. Except, we all need to work to help others move with us.

The last part of the interview hit home with me because of my leadership path at Automattic, where I’m striving to create a space where we can do our best work. “Describe your job for me in 5 words or less?” [33:05] Nadella says, “Curating culture.” 💯 🖥

Hat tip: Mike Levin.

(Video) Interview with Jack Dykinga

An interview with a photography legend, Jack Dykinga, a Pulitzer-prize winner, who has become one of the best landscape photographers in the world.

My favorite note from his philosophy: “Sometimes your voice can be more of a whisper than a shout.” Applies to writing and software just as much as photography and art.

More about Jack — a fellow resident of Tucson, Arizona — on Wikipedia. Hat tip: Charles M.

Change Your Angle

A cognitive empathy experiment: Do you see differently when you change your angle of view?

I heard a perfect example of this recently in the NPR “Hidden Brain” podcast. The episode’s guest speaker describes a medical organization where doctors and nurses wouldn’t notice details in hospital rooms to make patients more happy and comfortable — yet the hospital cleaning staff did notice.

Their special viewpoint? A different angle, looking at the ceiling to see what the patient sees when they lie down in the hospital bed. Is there dirt there, dust, or something else undesirable? What could they then do to make it look nice, safe, inviting?

Looking at what other people see helps to understand how they perceive the situation; how they view the world.

Listen to the episode: You 2.0: Dream Jobs.

Photo: Pexels.